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In this 2nd part of our Series “The post-COVID Hotelier Handbook”, we continue our deep dive into the best practices to succeed in a hotel market completely reshaped by the pandemic. This new study explores a poorly known yet critical topic in the industry: Digital Marketing. Indeed, within an increasingly competitive environment, promoting hotel offers online is essential to reach potential customers and gain additional market shares. We also had the chance to get insights from Revinate, the hospitality leader in CRM and marketing!